28 Jan 2018

Foundation Dupe: NYX vs The Ordinary

Budget beauty is one of my things. I just don't think that beauty is something that needs to be splurged on. Recently, I've been testing out and trying a couple of new - to me - foundations. I came across to NYX Total Control Drop Foundation and The Ordinary Serum Foundation and was very intrigued.

I quite like a light & buildable base and these foundations seemed to offer exactly that. Reviews I'd read about them were all pretty much great and positive. I just knew I had to try it, especially as it they are inexpensive brands.

Anyways, after a bit of trying and testing, I realised that The Ordinary foundation was a very good dupe for the NYX foundation. And I thought it was a perfect opportunity to review them for the blog and show you the results of both.

The NYX Total Control Drop Foundation is priced at £14, which I found pretty pricey for a 'drugstore' foundation but it is reasonable for the brand. I find that their products aren't the cheapest of them all but this is okay as pretty much off the products I've tried from NYX are really great.

Anyway, I bought this foundation when there was a lot of hype around it in the blogging world and since I heard nothing but rave reviews, I knew I'd love it.

Selecting a shade for this foundation was so incredibly easy. I have a medium skin tone and the selection for the shades within that bracket was amazing. There were so many tones to choose from! Pink tones, neutral and warm shades - I was very impressed by the amount of tones available. I definitely recommend going into a store (I went to Boots) to get colour matched by a professional so you are wearing the correct shade for your skin.

The consistency of this foundation is very water based. As soon as you drop it on to your face (which I found was the best way to apply it) it would run down - so be very careful upon applying so that it doesn't go on your clothing! Buffing it in with a brush gave a more flawless finish, whereas fingers was a more natural finish.

You can definitely build on the coverage by layering the foundation. It does do this without being too cakey! However, the natural, semi-matte and glowy finish means that I didn't apply too much powder because it was just perfect the way it was when applied alone on the skin.

In terms of lasting power, the foundation does wear quite well throughout the day. It doesn't oxidise on me and continues to look great for an entire work day, which is roughly 8 and half hours.

Overall, I thought this was the perfect foundation for me. You can see how seamlessly it blends into my natural skin tone in the below picture. I really enjoy wearing this foundation as it's basically everything I want in a foundation. Lightweight, buildable coverage and a non-cakey finish!

Now... The Ordinary products took the beauty world by storm too. I really enjoy one of their skincare products because it is so inexpensive and does a fantastic job. When The Ordinary Serum Foundation was released, it was sold out & out of stock online for a pretty long time. So, when it did appear on Beauty Bay, I was immediately interested in trying it out and it went straight in my basket!

Picking a shade online was quite tricky as although there was a pretty decent shade selection, it's hard to know what will suit your skin tone when shopping online. I found it was best for me to find swatches on people trying the shades online and make a judgement call as to what would look great on my skin.

Like the NYX foundation, this too has a slightly runny consistency, less than the other one, which means it is lightweight and buildable when it comes to coverage.

Applying with a brush and buffing it into the skin was easy and definitely the best way to apply the foundation to the skin. It blended so nice and seamlessly as you can see from the image of me wearing it below. As you can also see, the finish is very natural (just how I like it) and not too matte, which is perfect.

The foundation does last a fair few hours, although my skin seems to absorb a lot of product generally. I would say this is decent but doesn't last as long as the NYX foundation. Perhaps the pigment is weaker in The Ordinary one or just that the formula isn't as long-lasting. However the £5.75 price tag definitely makes up for it as opposed to £14!

Overall, I would probably repurchase both foundations. They didn't irritate or effect my skin in any way, they both look great and are exactly what I look for when it comes to foundations. However, I would probably lean towards The Ordinary Serum Foundation as the price tag is very much up my street and it works in the same wonderful way as the NYX Total Control Drop Foundation

Have you tried either of these?
I would love to know your thoughts in the comments!


21 Jan 2018

How To Create A Custom Editorial Calendar For Your Blog

Ah, planning. One of my favourite things to do is plan. I love being organised in my personal life, work life and blogging life. I feel like being organised and prepared is what keeps me calm. Knowing my plans for the day, being aware of what my week is going to be like, having an idea of my schedule... it keeps me relaxed - even if things aren't going to plan (I may have a back-up plan!) it's just helpful to organise my time.

Today I thought I'd share my tips on staying organised with your blog by sharing how I created an editorial calendar for Fatima Writes and how you can create a custom editorial plan for your blog!


Firstly, figure out if you are a digitalised person and prefer having your notes and plans online or do you like to have documents in physical handwritten format.

When I was trying to figure this out, I tried both methods out for a bit. And I found out that I like a bit of both but at a 80% online - 20% written ratio. Basically, I enjoyed having my blog content plans on a document on my computer but I preferred a notebook for on-the-go ideas, general inspiration brainstorms and mind maps.

So I figured out my preference and I thought I'll show you how I plan for both methods.


Okay digital people, here is what I do. I am a Google Sheets convert. I love Google Sheets. You can access it anywhere at any time. You can download it for offline purposes. You can share it with others (if you have a management team perhaps). You can also change the design to match your theme or aesthetic. And you can easily edit it.

Create a Google sheet with tabs to separate all your needs. I customised mine to include a schedule, calendar, post ideas and notes. It's pretty much self explanatory but I'll share some ideas of what I included in mine!

The schedule tab includes columns labeled with categories I check when planning, writing and scheduling a post. For example: Date, Post Title, Topic, Links, Images, Social Media and Notes. Customise the columns to reflect what you need and check for when it comes to blogging.

The post ideas section contains ideas for the categories that are on my blog. It's also split into estimated date and other notes for details such as products I'd like to mention or outfits I'd like to wear. I really enjoy storing my ideas on this tab because it helps visualise what I could be doing for my blog and when. It definitely helps me prepare for the future.

Other items you can add is a sponsored content tracker, perhaps an Instagram post schedule or even an events calendar. It's entirely up to you!


I also have an offline version of my plan - which is in a more simplified form as it is for on-the-go purposes. You can basically list the elements mentioned in the online plan on different pages.

So I have a page in my notepad dedicated to my content schedule (this is done monthly as I usually only have one to two posts going up each week). Another page for scribbling ideas and notes down. I also have separate pages for to-do lists, photography shots I need and space for brainstorming ideas.

I literally like to list things in a minimal and simplistic format. I occasionally use coloured pens, highlighters and post it notes to section ideas off or make it easier for me to follow.

However, if you fancy something a little different, you can try dedicated blog planners (this one by Dot Creates is so cool!) or even bullet journaling. There are so many ideas and concepts out there for planning and organising so be sure to find something that works for you, your blog and your lifestyle.

I particularly love the idea of bullet journaling as it allows you to be creative but also more practical in your planning. Personally I don't have the time to draw up plans consistently, like you do in a bullet journal, but I hope that some day I do!

I'm obviously not telling you that you have to create an editorial calendar for your blog. You don't even have to have one! I never used to for months but I found that I needed one to keep track of things easily. Continue to do things the way your doing if you wish, I just thought I'd share my way and ideas for creating a custom editorial calendar for your blog.

I've written some other blog related content previously so I thought I'd share them here too!


How do you plan your blog content?

Do you have a calendar or are you more freestyle?

7 Jan 2018

New Year = New Look

New year, new me, new blog!

So I've been thinking about getting a new blog design for a loooong ol' time and the time is finally here. A New Year felt like the perfect opportunity for a fresh new makeover. I'm so excited to present to you my redesigned blog!

I began my blog in December 2015. After a trial and error of a few different blogs (under a variety of pseudonyms) I finally settled on Fatima Writes and it has been my little passion project for just over two years now. I love blogging and everything that goes along with it. Writing, photography, social media, the blogging community - I absolutely love it all! So, I want this new blog design to be more than just a new blog template. This new look signifies the start of something new. The start of something better.

So here is to the new and improved version of Fatima Writes. A brand new aesthetic, exciting content and an overall fresh vibe.

From this redesign and rebirth (if ya like) expect more of me and my personality. I must admit that I can be a little shy. I'm often told I can hold back when expressing my true self but after two years I think it's time to come out of my shell and be me.

My hopes and aims for this whole thing is to create better content, write more original posts, improve my photography and be more creative in general!

Outfit is all (coincidentally) New Look
Top | Jeans | Jacket | Boots | Scarf (similar)


Design: 'Holly & Weave' Blogger Template by Pipdig
Header: Wilderness Typeface from DaFont.com

Comment with your latest blog post so I can have a read!
Blogger Template Created by pipdig